LEDDA is a fragrance house founded by Stephanie Ledda with a commitment to creating a distinctive voice in modern perfumery; cutting through the noise and making fine fragrance accessible to all.
Our debut fragrances, 22 Orris, 18 Vanilla Nera, and 14 Isla Coco, were co-created with world renowned perfumer Frank Voelkl; the acclaimed nose behind some of the world’s most iconic scents, including Le Labo’s Santal 33.
The number in each fragrance name represents a specific “moment” in time - a distinct hour of the day that evokes the mood, memory, and atmosphere of the wearer’s experience.
The collection has since expanded to include additional signature scents, including 20 Bourbon Brûlée, 16 Scenic Rose, 8 Café Josephine, and 21 Velvet Ganache.
Each and every fragrance embodies the brand’s dedication to trend-driven, luxurious fragrance design.
A MESSAGE FROM STEPHANIE
As a beauty influencer and perfume collector for over a decade, reviewing perfumes has become a passion of mine. This inspired me to create my own brand.
I love fragrance because it can transport us to any place or memory. It allows us to create, change and enhance our moods in just a few spritzes. To me, it is the ultimate accessory.
Creating this brand has been a dream come true. Thank you for being a part of our journey.
Stephanie Ledda, Founder
Meet The Founder:
STEPHANIE LEDDA
Stephanie Ledda is an entrepreneur and influential voice in the beauty industry, widely recognized for her refined aesthetic and distinctive storytelling. As the founder of LEDDA, she has transformed a lifelong passion for fragrance into a modern luxury brand.
Stephanie first cultivated an audience through her work as a beauty creator where her thoughtful approach to fragrance, beauty, and personal style established her as a trusted authority within the space. Her deep appreciation for scent, both as a form of self-expression and as a powerful trigger for memory, ultimately inspired the creation of LEDDA.
Today, Stephanie continues to shape LEDDA with a focus on craftsmanship and the evocative beauty of scent.